There are many reasons into why we had created a Rough Cut for our music video. One of the main reasons was so that we were able to get audience feedback in order to give us an idea on how our music video promotes our artist, and whether it is realistic and effective. Audience feedback is key to help us with the further the further developing of our music video. By getting the audiences feedback it will help with making our music video even more effective and also keep us conventional to our chosen music genre. It will also allow us to see what the audience thought was good and bad about our music video and this could give us some constructive feedback therefore making our music video even better. By getting the audiences feedback we are able to see what else could be used to make our music video more effective to our chosen genre and also possibly even more realistic and conventional too.
A rough cut is essential for us to carry out as it makes us show the audience what we have recently put together and to get feedback in order to make the rough cut into our final product. This enables us to get constructive feedback and to make our final product more effective and conventional to our chosen music genre which was indie. It also gives us an opportunity to see whether we need to refilm any elements due to things such as shaky filming or too many people within the background. This then again creates a better screening for everybody and the audience. We are then after feedback from the audience, able to then improve the rest of our final product to make it better and more effective to the indie genre.
We then received feedback from our peers within a class format. We showed a screening of our production of the rough cut to our peers within the classroom. This screening we uploaded our rough cut to our YouTube channel and then presented it to the class to get some feedback from the audience. This was like a focus group which whilst watching our rough cut they answered and filled out a questionnaire about the way in which our rough cut was presented. They answered questions and filled in boxes about what they though was good about our rough cut and elements that they thought could be improved. This allowed us to see what the audience thought was good about our screening and what elements they though we could improved which afterwards we could then improve and make our screening of our music video more appealing to the audience. We had some constructive feedback about how our music video could be improved. One was the way in which they said we could improve on was the use of our cinematography and our footage of the camera angles. Some of them were supposedly shaky and made the rough cut look very amateur and not very professional. This was something we could improve on by refilming certain footage by using equipment such as the tripod in order to get a more steady piece of footage, and trying not to move the camera and the tripod whilst filming as well. By putting the rough cut onto YouTube as well we were able to get family and friends and other people on YouTube to comment on what they thought was good on our rough cut and what they liked and disliked on it. This let see what a wider audience thought of our rough cut and would benefit us within the music industry as it lets us cater for a wider global audience through the use of the internet YouTube and get a wider audiences feedback from different countries and not just from one certain country. This then benefits the music industry as they are able to then get a better idea of what other people think too.
This feedback will benefit our production and the music industry as without feedback we are not able to see what other people like the audience think of the rough cut and without the audiences feedback we wouldn't be able to make our production better. It enables us to create a more conventional music video and to follow the elemetns that would help to create a better relationship between the artist and the audience and to help make a better final product. Another reason why feedback is important is that it lets us see where certain footage or elements could be improved and this would then create more of a better appearance for the artist and to show more of her personality traits through the music video. This would then therefore create and benefit the music industry as she would be able to appeal to more of an audience as they expect and want a certain thing, if they got feedback to do with the artist they could then appeal to her niche audience and let them have want they want (what the audience want). They also will benefit the music industry due to them promoting it themselves too, they will be able to get her more of a fan base and then therefore the let more people have a an opinion on the screening and give better feedback, giving a wider range of feedback instead of a minute piece.
There are many positive bits of feedback that we had from our peers and also via Youtube. One of the positive feedbacks was that te relationship between the artist and the partner was very realistic and relatable. The footage was very natural and then therefore let people believe that it was a real relationship between the artist and the boy. This was shown through the use of mise-en-scene body language and eye contact with eachother, it gave off a positive vibe and looked like a true and real relationship. It was realistic in the fact that it showed good strong emotion towards each other and natural cinematography such as POV (Point Of View) camera angle so that we could capture the natrability of the couple so that the audience could feel more of a relatable feel to the music video and make in more of a home movie vibe to make it again more relatable for the audience and this then therefore would create a better relationship between the audience and the artist.
Another positive feedback we had was the range of cinematography camera angles used was good and a vast range of them. This was good as it showed off the relationship and the performance of the artist with the camera really well. This would of benefitted the music industry as it shows how they can show many different sides of the artist through the use of camera angles and therefore then be able to show more of her and the relationship she has with her partner. This shows relatability and shows a vast range of different camera angles which again show the different personality traits of the artist and could possibly show off her performance and life too.
We also had a positive feedback of the use of performance, this was used as there were many close ups of the artist and this was so that the artist could connect more with her audience through the close ups as she could give them much better eye contact and body language and making the song about them. Although there wasn't enough performance this is something we could change so that we see her perfrom even better. By using close ups with the performance it lets the audience see the artists face and connect with her as we made sure the artist performed to the camera and therefore not away. This would create a better relationship between the audience as they may feel that the artist is singing to them and nobody else, and this is what the feedback said we had as a positive note towards our music video.
We had many different constructive comments made about our music video and one included people being within our shots of the video. We generally decided to make the music video as natural as possible because we wanted to convey the artist to be like her genre somebody who is natural and realistic and this is how we thought filming and getting natural reaction from people was good about the artist and showing the audience that they were a natural couple and a natural relationship. Although we could possibly overcome this naturalistic relationship and persona by cropping the added people out of the filming or instead refilm certain elements of the music video but have a different camera angle so that people aren't in the shots so that the audience focus more on the artist, her performance and her relationship with the partner instead of the other people that were in the background. We will still be able to create the realistic approach like we intended but get rid of certain people within the background.
Another constructive comment we had was that some of the filming was shaky. This could be due to some of the footage we did not use the tripod and this could of led to the footage being shaky. We also has trouble with the tripod too due to the windy and wet weather which led the tripod to move whilst recording and filming and also on the odd occasion fall over due to the windy wet weather. This is easily fixed for us as we can refilm the certain elements of possibly not use them or try to balance them out by editing them using the ProX element we used to edit our footage and if not check the weather before we go to film and just refilm small elements.
Another constructive comment we had was the use of repetitive shots and this was something we sported ourselves. As we did not have enough footage to cover the entire song we did repeat some of the shots that we had already used earlier on within our music video and this resulted into them being used just a bit too much. We have already filmed some more footage to put into our music video and this should hopefully connect better with the audience due to the wide range of footage we will now how. We plan to have more performance as well so that you can see the artists talent.
There are many different changes that we are going to introduce to our music video based on the comments we had received. We could possibly overcome this naturalistic relationship and persona by cropping the added people out of the filming or instead refilm certain elements of the music video but have a different camera angle so that people aren't in the shots so that the audience focus more on the artist, her performance and her relationship with the partner instead of the other people that were in the background. We will still be able to create the realistic approach like we intended but get rid of certain people within the background.
We also are going to make sure we use the tripod better as we could refilm the certain elements of possibly not use them or try to balance them out by editing them using the ProX element we used to edit our footage and if not check the weather before we go to film and just refilm small elements.
To therefore overcome the comment on repetitive footage we have already filmed some more footage to put into our music video and this should hopefully connect better with the audience due to the wide range of footage we will now how. We plan to have more performance as well so that you can see the artists talent.
This post demonstrates a good understanding of why audience feedback is essential to receive. You have considered the comments that you have received well and have reflected on points that you would like to implement well, by focusing on your final product.
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