Evaluation Q3 -Video

3. What have you learnt from your audience feedback? (Video)

I believe that there are many reasons into why it is important to evaluate my work. By evaluating my work I was able to gather the feedback from my audiences and other audiences around to comment and give my feedback on what I could improve within the media products and also what they thought was good and beneficial to the products too. It is important to evaluate my work so that I can decide and look at the work I have produce and see whether my task has been a success and what other elements I could involve to make my product better. I will also be able to gather a better understanding of the genre I am trying to portray and evaluating our work allows me to actually try to understand all of the elements I have included and whether or not I have conformed or subverted my genres conventions. By having a rough cut on YouTube I was able to get my niche audience to evaluate my work and give me constructive comments into what I could make better within my music video and by also showcasing it to my peers in a classroom setting I was able to get them to evaluate it too and give me the evaluative points also.

I picked YouTube to showcase my music video so that I was able to get a wider and more global audience to help give me feedback on my music video. By doing this I was able to see what my niche audience thought of my music video and whether they would be able to relate to it as an audience and help me make it better and more conventional to an indie genre. YouTube allows me to try and get my music video more globally recognised from people in other countries, due to the large global scale of YouTube it allows me to see what a larger audience think of the music video and how this showcasing could help me develop as a producer by taking on bored the comments and trying to make my music video better. YouTube allows people to let the user’s upload, view, and share videos and this is something that would gain my music video more views and opinions as people are able to share and view the video at simply a click of a button. It will gain me more views and opinions the more times it is viewed and allows more people are able to gain a better understanding of the genre I am trying to portray and will let me know whether they think the production is conventional or something that is relatable to the audience.

By choosing YouTube I was also able to let the audience comment on my music video and share their own opinion with commenting on the music video below. I had some good constructive feedback and this included “The narrative is very relatable but more editing is needed to make it look more like a professional music video” – “I like the artist she is very stylish” – “More editing is needed” – and also comments such as “it is very conventional to the genre. I like the performance elements but their needs to be more performance throughout”. These were just some of the comments we received within our music video on YouTube and I took these all on board when trying to improve my music video so that the audience are able to feel more of a connection with the music video. By gaining these comments I was able to see an unbiased view of what people thought of my music video and gain the feedback in order to try and make my music video much better than it already is.

These comments made me feel more like a producer as it made me feel more confident about my skills as a producer and I felt that if I had out more editing techniques in I would have been able to gain the full confidence of my niche audience. I was able to take on the constructive comments and as a producer and feel that I could make a constructive change to my music video. By taking on these comments and using them to my advantage I believed I was able to take the comments on board and change them into the music video and make the product much better than the audience thought beforehand. They made me feel more accomplished as a producer as I felt that the comments were all positive and they were just asking for more of certain elements which made me feel that I had accomplished a product that that audience thought was very relatable.

For example through the comments asking us to add in more editing styles, we used elements such as colors filters such as black and white especially when the artist was trying to remember the good times in the narrative so that it showed memory and made the audience try to connect with the artist better as this could of possibly helped them relate to her. We also added in more transitions such as swirl and fade to make the music video connect more between each scene and show the change from performance and narrative. This editing style was used just so the production could flow better between each scene. We also added in editing effects such as flashing to make the music video more professional and more entertaining for the audience. This made us then include more performance so we went and filmed more performance of the artist singing and dancing so that the audience felt their needs were met and they felt more entertained. Those changes were essential into making our artist more representational and also make our music video more professional for the audience and the music industry.

This feedback would help me if I were working within the music industry as it would help me to make my music video more entertaining and more audience effective. It would help me develop as a producer as I would have to try and develop with new technologies and make the artist perform and use more of their time to help make the music video better and more entertaining for the audience. It would help as a producer as it would develop my skills within the music industry and help me to learn more about the technologies I would have to use in order to make my product more effective. I would be able to take this feedback as a producer in the industry and make it for a personal gain. The feedback would be able to help me develop as a producer myself as I would have to correct my own mistakes and change what I thought didn’t go well for the audience even if I thought it looked good. I would have to take on board the opinions of others and gain more teamwork skills through this feedback if I wanted the music video to be more successful.